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Sell Your Art Online – Does It Work?

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Sell Your Art Online – Does It Work?

Published by under For Artists on 2012/03/14

If you would like to buy art and/or sell your art online, you may have noticed some of the online galleries springing up all over the internet. Based on the high volume of artists and photographers that sign up, it becomes apparent that these sights are growing in popularity. However, the question for many artists becomes, is it really possible make money selling the art they display?

Frankly, the answer to that question is yes! As a matter of fact, lots of artists and photographers are generating a significant amount of income simply by using internet to buy and sell art online. The internet makes it extremely easy to purchase high-quality art from talented artists from the comfort of your own home. Online art galleries provide you access to exceptional artwork and photography 24 hours per day.

As is the case with any online gallery, displaying your artwork creates the opportunity for you to increase sales by expanding your viewing audience. That being said, the internet provides access to worldwide viewership. By signing up with an online gallery you can access this audience easily and at a very low cost. However, keep in mind that some online galleries are much easier to search out than others. It is important to remember this point because if potential customers can’t find your gallery, your artwork is not going to gain the necessary exposure.
So, where is the best place for you to buy and sell art online? As is turns out, there are several options for aspiring artists as well as professionals alike. Still, success depends on the objectives each artist. If you are in search of high visibility, joining a large online gallery with thousands of daily visitors may be a good fit. A visitor count and user statistics are usually available on the home page of an online gallery website or sent out in weekly newsletters. There are several galleries to choose from although each is slightly unique in terms of the way they promote work and how an artist’s work is displayed. Since thousands of artists compete for the attention of millions of users, website viewership becomes a key ingredient to your success. You should regularly devote time to understand how online galleries are marketing your products.

It’s also important to pay attention to any disclaimers that outline payment arrangements for work sold and how funds are received after a sale. Commissions are an important factor and may vary between 0% to 40%. In order to buy and sell art online successfully you must be able to calculate your potential profit as accurately as possible.

All together, art and photography sells very well online. While the art print market is a highly competitive one, using an online gallery to buy and sell art online provides you with access to increased viewership and increases the likelihood of improved sells. Online art gallery sales are increasing in popularity as people become more comfortable with shopping online for household goods. Convenience for consumers and a cost efficient method of delivering merchandise provides the perfect springboard for innovative artists and photographers to tap into the revenues available online.

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As the founder of Artistically Connected I am passionate about art and business. I enjoy working with artists at all stages of their craft and learning along the way.

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